Managing Director, Operations
This is the main factor that sets us apart from our competition and allows us to deliver a specialist business consultancy service.
Bourke is a self-professed enemy of the status quo and is driven by the excitement of uncovering new technologies, and ways of thinking and improving existing processes. The world of marketing and advertising is of particular interest in this regard. As a lifelong learner with boundless curiosity, Bourke’s marketing interest and experience are driven by a powerful need to understand what makes consumers tick to turn that knowledge into persuasive actions that yield positive business outcomes. Bourke’s career began with Nielsen Marketing Research and led to roles in both agency and corporate marketing roles. His category/vertical experience spans retail, FMCG, banking/finance, telecom, public sector, technology, automotive and more. Bourke’s goal at zeitgeistAI is to apply the tremendous, transformative potential of Natural Language Processing and Artificial Intelligence to marketing research, public engagement, and marketing communications.
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