Managing Director, Strategy
This is the main factor that sets us apart from our competition and allows us to deliver a specialist business consultancy service.
Sonny is an accomplished and award-winning marketer and creative director. He has led projects in media, live events and exhibitions, sustainability, arts and culture, and social justice. He is a marketing entrepreneur driven by the belief that marketing can play a role in the betterment of society and the Planet. Sonny is a committed community steward with a strong record of engagement and leadership. He is also co-founder and producer of the Leo Awards, BC’s awards program for the film and television industry. He serves on a number of not-for-profit boards. Recently, he founded, led and produced the national grassroots anti-racism movement, #HealthNotHate. Sonny is a published writer and thought leader having contributed to Adweek, Business in Vancouver, Huffington Post, Medium, and Strategy. He has spoken at many conferences and events, and has been recognized as a Business in Vancouver 40 Under 40 recipient. He has taught marketing at UBC Sauder School of Business. In his spare time he is an avid road cyclist always trying to ride faster than he did the last time.
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